The Oklahoma Beef Council is partnering with  “Beef. It’s What’s For Dinner,” funded by the Beef Checkoff, to launch “United We Steak,” a new summer grilling campaign showcasing 50 steaks and all 50 states.

“United We Steak” celebrates what makes each state unique when it comes to this pastime. The idea comes to life at UnitedWeSteak.com with an interactive map of the United States made from 50 hand-cut state-shaped steaks. The interactive map is packed full of grilling spirit, state-specific recipes and facts that can help consumers nationwide “beef up” grilling season this summer.

According to research conducted by “Beef. It’s What’s For Dinner,” which is managed by the National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, nearly one-third of consumers say that they plan to grill more this summer than they have in the past.

While every state has special traditions and recipes when it comes to grilling beef, some of those unique to Oklahoma and featured on UnitedWeSteak.com include:

• Buying beef locally in Oklahoma
• Grilling basics
• Grilling recipes
• Profile of the oldest ranch in continuous operation since 1868, the Stuart Ranch

“There’s nothing like the sound and smell of beef sizzling on the grill during the summer grilling season,” said Becca McMillan, chairperson of the Oklahoma Beef Council. “’United We Steak’ not only celebrates a love for grilling that brings families together, but also the beef farmers and ranchers who work hard every day to keep beef on grills all summer long.” More beef grilling information can be found at United WeSteak and BeefItsWhatsForDinner.com.